Our Story
When Radhika Iyer had a tryst with cancer for the second time, she turned to the Himalayas for help. For over 12 years, she trekked through the hills learning about natural ingredients, recipes and rituals. Anahata Organic is a product of her personal healing journey through the practices of Yoga, Ayurveda & Naturopathy. She shares a love for nature, animals and the Himalayas with her children, and together they have built this brand so that everyone can experience the joy of natural living. Welcome to our community.
Radhika Iyer
The Founder
Note From Founder
Anahata is my way of showing you what I know. In a world of complex formulations and global trends, the products and rituals from Anahata are simple, easy and truly effective. Based on natural ingredients from Ayurveda and Naturopathy, our recipes are rooted in tradition and science. I hope these products become your best friends over time, helping you succeed in making your skin, hair, body and mind calm, peaceful and happy, just as they did for me.
Radhika Iyer
The Founder
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Our Vision – Who We Are?
We are manufacturers of natural & organic wellness products made with simple but effective formulae. Join our community to experience nature’s goodness at its best. Traditional Himalayan recipes, pesticide-free farming and no-nonsense ingredients. Straight from the heart.
Our Values – Why Are We Here?
To build a community & legacy that celebrates the ingredients, culture, wellness & lifestyle of India. We believe in giving our clientele handcrafted natural products that are effective, authentic and closest to nature. Together, we want to increase the demand for local products, organic farming, homegrown recipes and ethical manufacturing practices.
Our Mission - Where Are We Going?
We want to create a global wellness community where our members get access to trusted & effective products that can elevate their day-to-day life. We want to create forums for pressing issues of environmental degradation, species loss & climate change. We wish to fund research towards the healing benefits of ayurvedic ingredients and how to make them accessible. Most importantly, we want to educate the world about the power of Ayurveda & Himalayan wellness and their relevance in the 21st century.
Brand Milestone
2020
2020
- July 2020
- July 2020
Our company was incorporated after months of planning. We started building our manufacturing units
We opened our first factory for manufacturing beauty & food products in vadodara and start product testing and sampling. This helped us get a lot of feedback.
2021
2021
- January 2021
- April 2021
- June 2021
- December 2021
Our website was launched! We started selling D2C pan India under the brand Anahata Organic
Our navel oil, Nabhira got nominated for Vogue Beauty Festival Awards 2021. It is a bestselling product till date and is excellent for gut health.
Our first video on ‘Sambrani Dhoop’ went viral on Instagram garnering over a million views, and this was the beginning of a thriving social media community. Their support helped us grow demand for this product, which is manufactured at our local gaushala that does gau seva.
We joined hands with select stores and e-commerce platforms that focused on sustainability, and for the first time we put our products out on other platforms. We chose these niche platforms over others because of their ethics & commitment to a plastic free supply chain.
2022
2022
- May 2022
- August 2022
The demand for natural products helped us integrate over 35 farmers into our supply chain. We opened our first flagship store ‘Anahata Bazaar’ in our hometown of Vadodara.
Our founder’s story got featured in publications like CN Traveller, Yourstory, Herstory & Better India. She became a guest author for magazines like Vogue, Conde Nast, Femina and wrote extensively on Vedic wellness, natural living and health. We also set out a goal to be plastic free in our packaging of beauty products.
2023
2023
- January 2023
- April 2023
- November 2023
- December 2023
Integrated 55 farmers in our backend supply chain procurement processes
Exactly a year later, we achieved our goal of becoming PLASTIC FREE in our packaging of beauty products. We also added 20 new farmers to our supply chain, thus providing income to 55 farmers.
The foundation that we are built to support is the ‘Raa Foundation’, started by Radhika Iyer in 2014. We conceptualized, built & donated a landmark statue to the city of Vadodara called the Raa Foundation Circle. Build with red sandstone, it depicts the importance of Yog & Meditation for all.
Rebranded ourselves for a global market while staying true to our roots
2024
2024
- January 2024
- April 2024
We upgraded our packaging and rebranded ourselves for the global market while remaining true to our aesthetic. We opened up our website and products to the USA & UAE. Our Vogue nominated navel oil also reached a milestone of having 1000 happy customers who were dealing with gut/PCOS/menstrual issues.
Our Director got featured on the cover of the ‘Influential Issue’ of CEO India Weekly & Womenpreneur Middle East magazine, as a young businesswoman.
Meet & Greet
We are planning host many meet & greets with our community members across india. They are intimate gatherings with our founder where members get to interact, shop and seek guidance on holistic wellness. To register for the next event in your city, drop your name, number & city below!
Get To Know About Our Meet & Greet In Your City, Register Yourself In AdvanceOur Community
